1.Facebook Fans
- Feature a Fan of the Month
- Ask questions of your fans
- Do market research- which post gets maximum likes
- Ask for fan contest
- Ask fans to share your content on same day
- Ask for their biggest Challenge, interests and joys
2. Use Events for marketing
- Debut a Product Launch
- Throw an online party
- Stream a press conference
- Stream a panel webinar
- Guest post on other pages
- Host a scavenger hunt
- Coordinate a joint challenge
- Ass a media room
3. Facebook Contests for marketing
- Award a prize to fans who share
- Integrate contests on all social platforms
- Host a joint contest with other friendly brand
- Crowd-source new product ideas (-ask your fans to give ideas)
- Crowd-source content & videos
- Host a reality television type competition
- Issue a fan challenge
- Hold a favorite things contest
4. Facebook Advertisement Tips
- Ask a question in Ad
- Include a person’s photo in your Ad
- Add a call to action
- Target your ad to interests & likes
- Local? Target Geographically
- Have ad clicks link to custom landing tab
- Advertise an event
- Include a video in ad
5. Use QR Codes to promote
- Display on trade show signage
- Link to page with Product line
- Show product options
- Link to your website URL
- Map to share location
- Link to welcome video
- Display custom landing tab
- Take buyers to virtual tour
- Use on product packaging
6. Share
- Reward fans who Tag your Business
- Link to an article, video, or resource
- Give away a checklist
- Offer a fan contest for sharing
- Sponsor contest for charity
- Add a like box to your website
- Host a video contest
- Ask face-to face contacts to share
7. Facebook Tabs
- Use email signup form in tab
- Direct the tab directly to your website
- Use as landing page
- Feature product list in tab
- Showcase video blog
- Happening Events tab
- Links to all your social media pages
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