‘Eliminating the fear of failure builds a more confident, adventurous and innovative team’ Balwant Singh of N Buzz Business Solutions Pvt. Ltd

 This Entrepreneurial Story is about Balwant Singh who Founded ‘N Buzz Business Solutions Pvt. Ltd’ located in Bangalore.

Balwant-seedbuzzWhen Started: 2009

What motivated you to start your Business?

The urge to contribute and promote one of the first and most essential industries. The lack of knowledge and lack of awareness in the seed industry prompted me to gather information and start my business. As I have grown around seed industry professionals it was easy to grasp knowledge and understand the pain points of  industry and see an opportunity to address these problems

Tell us about your Business

Our company website Seedbuzz.com is designed to facilitate the agriculture sector; seed industry in particular. We use IT platform to bridge the gaps in the seed industry by provide various services targeted at the pain points of the industry. Our website also serves as a knowledge hub for the seed industry. The two major pillars of our business are knowledge and network.

What is a Day in a life of you like?

Talking to seed professionals, brainstorming, and research.

One particular skill you got right and gave you best results.

Ability to adapt and executing the learning immediately.

What have been your biggest challenges in running your Business so far?

The biggest challenge in this business has been dealing with traditional businessmen in the seed industry with modern solutions of IT. The willingness to grab the use of technology and innovative solutions to age old problems of the seed industry has been found wanting.

How did you overcome these challenges?

Patients, perseverance and talking to them in their language.

What have you found the most effective way to get new clients?

There are two set of clients we deal with; tech friendly (Western countries) and traditional (mostly India and the Indian sub-continent). Social media like linkedIn are quite effective in the getting leads from tech friendly clients though in India the process can be painstakingly slow. The most effective way to get clients has been through networking in major events of the seed industry. A more direct, face to face approach will work for the traditional businessmen in the industry. Since our business is repetitive in nature it is important for us to retain our existing clients more than getting new ones.

What advice do you give to other business owners?

Be Patient and don’t stop trying

How did you keep motivated through difficult times?

We celebrate failures as much as we celebrate success.

What are your Marketing, Funding and Team Building Strategy?

Our marketing strategy is primarily through social media. We invest time in understanding our target audience and deliver relevant information. Unlike the usual social media marketing which include various elements of attraction our visibility is directly dependent on what we have to offer our clients.

We have a young team of ‘learners’. Our team is built on the confidence that failures are the stepping stone for success. Eliminating the fear of failure builds a more confident, adventurous and innovative team.

Your Achievements?

Being recognized globally

Whats your favorite quote?

Anything worth having is worth fighting for.

Who inspires you?

Steve Jobs

Do you have a Business Philosophy?

To have a right mix of social and commercial gain using the principle of VCP (Visibility, Credibility and Profitability)

Contact links

Facebook   | Website  , email- balwant.singh@seedbuzz.com

More Info

https://www.startupfreak.com/seedbuzz-com/

Startup Freak wishes Balwant Singh, All the Best!

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