Monthly Archives: May 2016

Patanjali Brand Story – a disruption strategy of disruptors

How Patanjali uses modern brand strategy to grow past Colgate and challenge P&G, Unilever. The news must have come through to you too: Patanjali reported Indian revenues of around Rs. 5,000 crores (~ USD 750 million) for the last financial year – and in doing so went past Colgate in India. Even more interesting is that Colgate is almost 8 …

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Revisualizing & Rejuvenating education – Gautam & Yuvraj of KOMPANIONS

852 Kids Taken on a Virtual Reality Tour Into Solar System KOMPANIONS, a Gurgaon based Ed-Tech-Sci organisation that aims to build a cognitively healthier and an intellectually smarter planet, took 850+ students of St. Xavier’s School, Jaipur on a Solar System Journey through Virtual Reality (VR). These students were from grades 6 to 8. This was the single largest gathering …

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Merging Tech into Jewellery Business – Prajeeth & Akshaya of Zomint

Entrepreneurial Story of Prajeeth & Akshaya who founded Zomint Online LLP located in Bangalore and Coimbatore About: Prajeeth Venkatesan- Co-Founder & Director , Graduate in Information Technology Engineering, Masters in Data Networks & Security from Birmingham City University U.K, having vast knowledge and expertise in handling IT & eCommerce Operations. Recently been head of eCommerce with a QR Code based innovating …

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Making art affordable Lakshmi of 64arts.in

Entrepreneurial Story of Lakshmi Subramanian who founded 64arts.in located in Bangalore India About: Lakshmi Subramanian Ayalur, Creative Manager and Proprietor, B. Arch with passion for Fine Arts, Music and Literature and also graphic art design The Team! When Started: 03/07/2009 Location: Bangalore What motivated you to start your Business? I was working for an Architectural practice for many years but …

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Taking Coorg products to the world – Chinnappa AB of Coorgshoppe

Entrepreneurial Story of Chinnappa AB who founded Coorgshoppe located in Gonikoppa India About: Chinnappa AB, Proprietor. A dental graduate with over 10 years of experience in the field of dentistry. Email – coorgshoppe@gmail.com The Team! When Started: 22/08/2012 Location: Gonikoppa What motivated you to start your Business? Frequent requests from friends to bring products such as honey from Coorg everytime …

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